He wrote, "The decision was not a light one by any means. I regret something seemingly so small, to some, as logos and various marketing, has to divide us; but I know it is the correct decision for me.
Love it or loathe it, everyone has to admit that Monster is still pretty controversial. Ultimately, that's what makes its roots so surprising.
Monster's creator and parent brand is Hansen's Natural, which is just loaded with a whole bunch of irony. Fortune says that no matter how unlikely you might think it sounds, the truth is even unlikelier. Hansen's Natural was founded in the s, and it was a family business run by Hubert Hansen and his sons.
The product? Fresh fruit juices. The company got its first overhaul in the s when they joined the soda market, but still stuck with the idea of an all-natural, fruit-based product. The company trundled away, making a profit but not a killing, until That's how you know you have a winner. For more than a decade, Monster labels referred to their "Supplement Facts," leading to a bit of a strange schism. Even the Food and Drug Administration was sent scrambling, needing to define the difference between a drink that's a dietary supplement and a drink that's, well, just a drink.
It's an important distinction, and changes the laws companies need to follow. CBS News reported it was only in that Monster revamped their labels to refer to "Nutrition Facts" and accepted the label of a "drink," instead of the more medical-sounding supplements, and it was only then they completely came clean about the caffeine content of each can, too.
It was a big deal, especially considering that when Monster started getting big, most people hadn't even heard of things like guarana, panax ginseng, taurine, and niacin, all ingredients found in most energy drinks and we took a closer look at each of them in this article.
In case you're wondering what sort of mess the whole "traditional drink vs. And, as backwards as it might seem, traditional drinks are more regulated than dietary supplements. Monster and the Beastie Boys seem like a logical match, but that's definitely not the case. In , Rolling Stone reported on an ongoing lawsuit that's honestly one of the stranger ones you've probably heard. Z-Trip's response — "Dope! The following legal case debated the meaning of the world "Dope!
It wasn't settled until January , and Reuters says the final settlement was undisclosed. In , The Daily Beast took a look at the round-up of death- and injury-related lawsuits filed against Monster, and it was quite the list.
There's John Staten, who suffered a stroke in after drinking three ounce cans of Monster over a three-month period. He was Anais Fournier was 14 years old in , too, and that's when she went into cardiac arrest after downing two ounce cans in a single day.
Fournier — who had a pre-existing heart condition — tragically died after the incident. In , year-old Alex Morris died of cardiac arrhythmia his mother blamed on his two-a-day Monster habit, a habit he'd had for three years. It has been used for more than half a century in the treatment of lipid disorders, such as abnormally elevated concentrations of LDL, non-HDL cholesterol, triglycerides, and lipoproteins and low concentrations of HDL 9 , In fact, most studies have shown that a moderate consumption of EDs over a short period of time improves the cognitive and psychomotor capacities However, some studies have also highlighted the occurrence of negative effects by the consumption of EDs, such as an increase in the heart rate, and systolic and diastolic pressures and a decrease in the cerebral blood flow 12 , Finally, the long-term effects of the consumption of EDs on different systems have been insufficiently studied, and those of such drinks on the cardiovascular system are unknown.
However, based on known information see the preceding paragraph , our hypothesis is that the consumption of EDs represents a serious cardiac risk factor. The aim of this study was to investigate the effects of the chronic consumption of an ED Red Bull and of its combination with alcohol and to highlight their influence on certain biochemical parameters and the ultrastructure of the myocardium.
The Red Bull ED was bought from a local market. The study was conducted on male Wistar rats, which were kept under standard conditions and had free access to water and food. Experiments were performed according to the national regulations and were approved by the Institutional Ethics Committee Registration no. Twenty-eight albino male Wistar rats, weighing All animals received a standard diet. The C group had ad libitum access to tap water, the RB group were orally administrated with 1.
The RBE group received both Red Bull and ethanol in equivalent concentrations with each of the other two treated groups. After 30 days of treatment, immediately after exhaustion, the animals were killed by exsanguination under anesthesia. Samples of serum and heart muscle were harvested for biochemical and ultrastructural analyses, including the measurements of total heart glucose, glycogen, cholesterol and protein concentrations; in addition, serum and heart muscle ALT and AST activities were measured.
The total glucose concentration was determined using the Somogy Nelson colorimetric assay 14 , Glycogen concentration was determined using the Montgomery method 16 modified by Lo et al. Total cholesterol was assayed using ferric chloride For electron microscopy analyses, the myocardium specimens were fixed in 2. They were then embedded in Epon, and slices were cut at nm using a Leica UC6 Ultra microtome on a glass knife. The effects of Red Bull, ethanol, and their combination on glucose and glycogen concentrations in the heart muscle are shown in Figure 1.
These results revealed that glucose concentration increased in all treated groups, but this was significant only in the RBE group RBE, 1. A clear increase in the glycogen concentration Fig. The concentration of cholesterol was significantly decreased in all treated groups RB, 2. Our results showed a slight increase in the myocardial protein concentration in all treated groups, being significant in the E group E, C, The most serious ultrastructural modifications observed in the heart tissue of rats in the E group Fig.
The morphological alterations induced in the heart muscle by EDs were very similar to those induced by ethanol Fig. Ultrastructure of the ventricular myocardium.
Numerous lipid droplets L are visible in the proximity of mitochondria. Intercalated disks ID are visible at the limit between two adjacent cells. Lipid droplets L are visible in the proximity of mitochondria. BV, blood vessel; PM, plasma membrane.
This study shows, for the first time, that the long-term consumption of EDs, individually or in combination with ethanol, causes biochemical and ultrastructural alterations in the heart muscles. Our results revealed that both Red Bull and ethanol increased glucose and glycogen concentrations in the myocardium. In the RB group, the increase in the glucose and glycogen concentrations was caused by two ingredients of ED, caffeine and taurine.
AMPK promotes the uptake and use of glucose in the cardiomyocytes Besides, AMPK either inhibits glycogen synthesis via the phosphorylation of glycogen synthase or activates glycogen degradation via the phosphorylation of glycogen phosphorylase However, the chronic activation of AMPK, as probably happened in our study, may increase glycogen synthesis by increasing the glucose uptake and the formation of glucosephosphate.
This induces the allosteric activation of glycogen synthase that can overcome inhibitory phosphorylation by AMPK Moreover, it has been reported that taurine increases glucose uptake, glycolysis, and glycogen synthesis in the heart of adult rats In our study, ethanol led to a slight increase in glucose and glycogen concentrations.
As such, the glucose concentration should have decreased. We cannot provide an explanation of these results, and there is no study on this topic in the literature. However, ultrastructural modifications shown in Figure 4 led us to consider that the Krebs cycle was not correctly functioning and, consequently, the glucose metabolism in the myocardium was affected. The combined administration of Red Bull and ethanol produced a significant increase in the glucose concentration, which was expected because the independent administration of each of these components increased the glucose concentration in the myocardium.
Glycogen is a vital molecule for the normal functioning of the myocardium. It is necessary for the ontogenetic development of the heart, because it supplies the necessary energy for the growth and development of the organ In the mature organ, glycogen is found in small quantities, furnishing energy to the excito-conductor system.
A large quantity of glycogen is beneficial only under ischemic conditions Glycogen accumulation in the myocardium favours the incidence of pre-excitation syndrome Cholesterol concentration significantly decreased in all groups. This effect can in turn be a cause of the myocardial dysfunctions reported in the chronic consumption of EDs and alcohol.
Additionally, cholesterol controls the membrane fluidity, and, consequently, plays an important role in the the cholesterol to phospholipid ratio The molar ratio of cholesterol to phospholipids in plasma membranes is usually maintained just below unity Therefore, reducing the cholesterol concentration may lead to membrane destabilization, which may in turn affect cellular metabolism in the myocardium.
This change is somewhat expected because both taurine and niacin are used in the prevention and cure of atherosclerosis 36 , More precisely, taurine reduces serum cholesterol 38 and niacin reduces serum cholesterol and triglycerides and increases HDL concentration Decreased cholesterol in the myocardium following chronic ethanol treatment has also been reported by Godfrey et al.
The combined administration of Red Bull and ethanol induced an even higher reduction of cholesterol in the myocardium than the independent administration of the two components. Our results show a slight increase in the myocardial protein concentration in all treated groups, being significant in the E group.
The slight increase in the protein concentration observed after the administration of Red Bull could be due to the high content of vitamin B6. Vitamin B6 is an essential cofactor in the functioning of over enzymes required for the synthesis, degradation, and interconversion of amino acids Blood pressure increased by close to 5 points after drinking the energy drink, but by just under 1 point after drinking the caffeine beverage.
Blood pressure also remained elevated six hours later. These changes are by no means worrisome for healthy individuals, the researchers say, but patients with certain heart conditions might need to exercise caution consuming energy drinks. It stands for "big fing can. How many can you have? Well, that's up to you. How many should you have? According to Mayo Clinic, the average adult can safely consume mg of caffeine a day. That's about 2.
However, Mayo also notes that juveniles should limit their caffeine consumption and that heavy caffeine consumption does have negative side effects, such as shaking, insomnia, and stomach pains. So while you can have 2. No, Monsters do not contain alcohol. It's a fairly common practice for adolescents to mix energy drinks and alcohol though remember Four Loko? This practice is entirely unsafe, even though drinks like a vodka and Red Bull are commonplace at bars.
The CDC notes that combining alcohol and stimulants like caffeine can result in the consumer feeling more awake than they might otherwise and that mixing the two was more likely to result in binge drinking. According to the Medical Journal of Australia , possible effects include:. As you can see, think carefully before enjoying any energy drink.
Despite some court action, Monster products remain a growing fad among American youth. With sponsorships across Nascar, MMA, and even professional gaming, Monster is bound to remain a juggernaut in its field for years to come. Answer: Monsters are definitely not the healthiest beverage, but once a week sounds more than reasonable for an occasional treat.
Answer: Monster Ultras are lighter, zero-calorie beverages that aren't quite as sweet as the normal blend. Answer: No. That's definitely pushing your luck, and I'd recommend never going above two at once.
Even then, just to be safe, it might be better to spread them out. Answer: Correct, none of their current products contain alcohol unless someone else intentionally adds it in. Question: My cousin and I had a monster drinking contest.
I drank 14 in a row. Is this normal? Question: What is the worst thing that Monster energy drink has in it? I have drank many Monsters, and the worst that happened to me is I got tired from drinking too many. Answer: It's not really that any ingredient is super harmful, just that any substance in large enough quantities can be dangerous.
In particular, Monster drinks tend to have high sugar and caffeine content. Consuming too much caffeine at once can really put a strain on the heart, so always drink in moderation. Answer: Try your local superstores and gas stations. If you're having trouble finding a particular flavor, you can order it online often for additional cost or request your local store carry it. If they know there's an interest, they may listen. Answer: No, like most energy drinks, by default Monster is non-alcoholic.
That said, carefully monitor any youth who drinks it to ensure they don't endanger themselves. I'll see y'all at my funeral. I share around 4 cans of monster with 2 of my friends everyday. I love monster, but I don't drink it that often, but when I do, I drink about 4 cans a month, also, I make sure to go for a long bike ride after drinking one.
I'm 65 and love Monster Red! I keep it in the frig and drink it all day long. Just so hard to find in stores. Now I order by the case to have plenty on hand! Love it! Puts a little pep in my step!! I drink 2 everyday of the Zero Ultra for years I'm in my early 50's and the only problem that I can see personally is the caffeine headache I get when I don't drink any!
I freaking love monster energy drinks. I drink a lot of them, not to often, more then i should, but im fine, and i dont care haha! Just so u know monster does make coupons. But they are only used in customer satisfaction casses. Like the prob when paint starts coming off the can into your mouth. I was asured the paint is non toxic though I drank a monster drink. First time ever and had s reaction to it. Not a good one either.
The one I drank you could not read what it says on the can. I have consumed an entire case 24 pack of the green normal Monster energy drinks in less than 12 hours and I was fine.
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